Ayumi: Ayumi Multani Mati Clay Powder

Hailing from the city of Multan, this clay mask translates to Fuller's Earth in English. For a long, people in the regions of what was previously the subcontinent have seen their grandmothers and mothers put on this clay mask and talk about its many benefits. However, have you ever stopped and thought about what these benefits might be? Why is Multani Mati Beneficial for the Skin? Multani Mati is one of the age-old tricks to achieve healthy and glowing skin. Before there were any beauty products around, this clay mask existed, and its many benefits are why it is still one of the most used beauty secrets. 1. For Acne and pimples The effect of this clay is cold, while it helps remove excess oil and abscess from the skin. The cooling properties and removing dirt together help tone down pimples and acne. 2. Improves Blood Circulation Besides its magic for removing impurities, Multani Mati helps improve blood circulation, helping you achieve a radiant and glowing skin tone. 3. Works as an Antiseptic The medicinal use of Multani Mati falls back to World War 1. The clay was used as a cooling pack to help wounds heal faster while curing internal and external injuries. To date, the clay mask is used as an effective antimicrobial. 4. Suntan and Pigmentation The clay mask helps remove the major suntan you might have developed and works towards improving the pigmentation on your skin.